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Describe the job in a sentence. Prosper ai writes and designs the proposal, sends it for signature, and shows you how your client reads it.

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Page 2 of 5
[Your Company]
Property Marketing
02 · Understanding
The brief
What we heard
from [Client].
You have a strong asset in a market where buyers are slower, better informed and more price-sensitive than they were eighteen months ago. Listings that once cleared in three weeks are sitting for ten. The photography is competent, the portal copy is generic, and enquiries arrive without context, so your team qualifies tyre-kickers instead of negotiating with buyers who are ready.
“We don’t need more enquiries. We need the right five.”
[Client] · [Client Company]
Objectives for this campaign
41 days
Target days on market
Comparable average today: 68
98%
Of list price achieved
Minimum acceptable outcome
[N]
Qualified inspections
Booked within the first six weeks
Where qualified enquiries come from
Blended benchmark across [N] comparable listings in your price band, last twelve months.
Portal listings
34
Paid social
27
Agent database
19
Print & signage
12
Referral
8
Portals drive raw volume, but database and referral enquiries convert to inspection at roughly four times the rate. We buy reach, and build the assets that make the warm channels work.
[Your Company] · Property Marketing Proposal
02 / 05
How can I help?
Edit copy, redesign sections, or add new content.
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SkillsContent

Start with one sentence about the job

You type one line about the job, and Prosper ai writes the whole proposal: cover, scope, timeline, prices and a page to sign.

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Page 04

The reading room

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MMeridianProposal · 2026

A new home for the spring range

Prepared for Acme Inc.Review and sign
Ocean
Sunset
Plum
Forest
AaFrauncesHeadings
AaInterBody

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Label wordFigure4 images · 3 captioned
Figure 1
The east wing at noon
Uncaptioned
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Figure 2
Studio floor, level two
Figure 3
Team offsite by the lake

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20252026
100
50
0
78
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Turn a handful of numbers into a clean chart that matches the rest of the document.

Scope and fees

4 items
ItemQtyRateAmount
Discovery and research14,2004,200
Brand system19,8009,800
Website design17,4007,400
Launch kit21,8003,600
Total25,000

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Page 04 · Approach

A twelve week brand refresh, ending with a launch kit your team can use on day one.

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Arno & Field Studio04 · 07 · 2026
Proposal Document
Brand
Mgmt
Proposal

A twelve-week engagement to reposition Licoria & Co — audit, strategy, and a brand system built to hold up for the next decade.

No. 042 — Brand Strategy◆
Presented to
Licoria & Co
Prepared by
Mara Ellison
Salford & Co.Proposal — 2026
Index
Contents
01A letter to Meridian03
02Who we are05
03Approach08
04Scope of work11
05Investment16
06Terms & signature19
02 — Contents◆
SALFORD & CO.01 — A LETTER
TO THE TEAM AT MERIDIAN

When we first sat down with your team in March, one theme kept surfacing: Meridian has outgrown the tools it was built on. Orders are up forty percent, yet every launch still runs through the same patched-together process from 2019.

What follows is our proposal for a twelve-week engagement: a rebuilt commerce platform, a design system your team can run without us, and a migration plan that never takes the store offline. We have scoped it to the work that matters and left out the rest.

The pages ahead show the plan, the schedule, and the numbers. We wrote them with a long partnership in mind.

Warmly,

Adeline Salford

PRINCIPAL, SALFORD & CO.

MERIDIAN — PROPOSAL NO. 042PAGE 01 / 12
Salford & Co.04 — The Studio
Your team

The people on it

Three of us, start to finish. No hand-offs, no juniors you never meet.

Mira AnselCreative Director

Sets the direction and defends it in every review.

Jonah OkaforDesign Lead

Draws every screen you will sign off on himself.

Rae LindqvistProducer

Keeps the calendar honest and the budget in view.

Years
12
Projects
180+
Retention
92%
Salford & Co.04 — The Studio
Salford & Co.03 — Approach
Our process
How we work

Four phases, one cadence. Every engagement moves through the same disciplined arc.

01
Listen
Stakeholder interviews, audits, and the questions nobody asked yet.
02
Shape
Strategy, moodboards, and two directions — never seventeen.
03
Build
Design and production in weekly cycles you can actually see.
04
Hand over
Files, guidelines, and a walkthrough so it lives without us.
✦
Proposal — Meridian HotelsPage 03 / 09
Salford & Co.05 — Direction
Where we’re headed

Art direction

Structure, not decoration

A quieter palette

Aa

Geist /

Fraunces

Warm neutrals, honest materials, and one deliberate accent. Everything else stays out of the way.

Brand refresh — FY26Private & confidential
MERCER PACKING CO.05 — SCOPE OF WORK
DELIVERABLES
WHAT’S INCLUDED
Fixed scope, fixed fee. Anything outside the ledger below is quoted separately.
IN SCOPE
✓Carton structure & dielines
✓Two-color print system
✓Print-ready mechanicals
✓Supplier coordination
✓Press check, one location
NOT IN SCOPE
✕Photography
✕Copywriting
✕Fulfilment
EVERYTHING ABOVE DELIVERED AS SOURCE FILES + PDF
SCOPE OF WORKMercer Packing Co.PAGE 05 / 12
HARLOW & VANE STUDIO
PROJECT SCHEDULE
Twelve weeks,
four chapters
DISCOVERYW1–W3
DESIGNW3–W6
BUILDW6–W10
LAUNCHW10–W12
W1W4W8W12
Kickoff 6 April 2026
Presented weekly on Fridays
06
06 — TIMELINE  ·  HARLOW & VANE
Salford & Co.07 — Selected Work

Three projects, three shelves

Fern & Field — retail interior2024
Sundial Coffee — packaging2025
Casa Roque — residence2026
Salford & Co.2026
◆Salford & Co.
06 — Selected Work
Proof, Not Promises

Recent work, measured

Plate Nº 04

Harlowe & Finch — Autumn campaign, 2029

+38%

Retail Sales

3 wks

To Launch

9.1M

Impressions

×2.4

Return

Every figure above was audited with the client’s own analytics team.

Salford & Co.Page 06 / 12
07 — Kind Words
“

They understood the brief better than we did. The proposal alone was worth the meeting — the work exceeded it.

Priya Raman

VP Brand, Meridian Goods

Harlowe & Finch  ·  Licoria & Co  ·  Casa Roque

Salford & Co.2026
Salford & Co.08 — Investment
Fees

The investment

Identity & voice
Logo suite, palette, tone of voice guide
$6,400
Packaging system
Three SKUs, dielines, print supervision
$5,200
Launch support
Social kit, two weeks of art direction
$2,100
Total, fixed$13,700
Terms
50% to begin, 50% on delivery
Validity
30 days from issue
●Investment · Page 08
SALFORD & CO.09 — ACCEPTANCE
ACCEPTANCE
Let’s begin.

The fee stated on page 06 is fixed for the scope described. It is payable in two parts — half on countersignature, the balance on delivery of final files.

Either party may end the engagement with fourteen days’ written notice. Work completed to that date remains billable at the agreed rate.

Mara Ellison
MARA ELLISON
Principal, Salford & Co.
12 March 2026
AWAITING SIGNATURE
Harbourline Goods Ltd.
Date ________
COUNTERSIGN TO COMMENCE — KICKOFF IN 5 DAYS
SALFORD & CO. — PROPOSAL №24-118PAGE 09 / 09
◆
Salford & Co. — Proposal No. 042
Thank you.

We’d be glad to build this with you. Questions to adeline@salford.co — we answer within a day.

Salford.coEst. 2014 · Portland
Arno & Field Studio04 · 07 · 2026
Proposal Document
Brand
Mgmt
Proposal

A twelve-week engagement to reposition Licoria & Co — audit, strategy, and a brand system built to hold up for the next decade.

No. 042 — Brand Strategy◆
Presented to
Licoria & Co
Prepared by
Mara Ellison
Salford & Co.Proposal — 2026
Index
Contents
01A letter to Meridian03
02Who we are05
03Approach08
04Scope of work11
05Investment16
06Terms & signature19
02 — Contents◆
SALFORD & CO.01 — A LETTER
TO THE TEAM AT MERIDIAN

When we first sat down with your team in March, one theme kept surfacing: Meridian has outgrown the tools it was built on. Orders are up forty percent, yet every launch still runs through the same patched-together process from 2019.

What follows is our proposal for a twelve-week engagement: a rebuilt commerce platform, a design system your team can run without us, and a migration plan that never takes the store offline. We have scoped it to the work that matters and left out the rest.

The pages ahead show the plan, the schedule, and the numbers. We wrote them with a long partnership in mind.

Warmly,

Adeline Salford

PRINCIPAL, SALFORD & CO.

MERIDIAN — PROPOSAL NO. 042PAGE 01 / 12
Salford & Co.04 — The Studio
Your team

The people on it

Three of us, start to finish. No hand-offs, no juniors you never meet.

Mira AnselCreative Director

Sets the direction and defends it in every review.

Jonah OkaforDesign Lead

Draws every screen you will sign off on himself.

Rae LindqvistProducer

Keeps the calendar honest and the budget in view.

Years
12
Projects
180+
Retention
92%
Salford & Co.04 — The Studio
Salford & Co.03 — Approach
Our process
How we work

Four phases, one cadence. Every engagement moves through the same disciplined arc.

01
Listen
Stakeholder interviews, audits, and the questions nobody asked yet.
02
Shape
Strategy, moodboards, and two directions — never seventeen.
03
Build
Design and production in weekly cycles you can actually see.
04
Hand over
Files, guidelines, and a walkthrough so it lives without us.
✦
Proposal — Meridian HotelsPage 03 / 09
Salford & Co.05 — Direction
Where we’re headed

Art direction

Structure, not decoration

A quieter palette

Aa

Geist /

Fraunces

Warm neutrals, honest materials, and one deliberate accent. Everything else stays out of the way.

Brand refresh — FY26Private & confidential
MERCER PACKING CO.05 — SCOPE OF WORK
DELIVERABLES
WHAT’S INCLUDED
Fixed scope, fixed fee. Anything outside the ledger below is quoted separately.
IN SCOPE
✓Carton structure & dielines
✓Two-color print system
✓Print-ready mechanicals
✓Supplier coordination
✓Press check, one location
NOT IN SCOPE
✕Photography
✕Copywriting
✕Fulfilment
EVERYTHING ABOVE DELIVERED AS SOURCE FILES + PDF
SCOPE OF WORKMercer Packing Co.PAGE 05 / 12
HARLOW & VANE STUDIO
PROJECT SCHEDULE
Twelve weeks,
four chapters
DISCOVERYW1–W3
DESIGNW3–W6
BUILDW6–W10
LAUNCHW10–W12
W1W4W8W12
Kickoff 6 April 2026
Presented weekly on Fridays
06
06 — TIMELINE  ·  HARLOW & VANE
Salford & Co.07 — Selected Work

Three projects, three shelves

Fern & Field — retail interior2024
Sundial Coffee — packaging2025
Casa Roque — residence2026
Salford & Co.2026
◆Salford & Co.
06 — Selected Work
Proof, Not Promises

Recent work, measured

Plate Nº 04

Harlowe & Finch — Autumn campaign, 2029

+38%

Retail Sales

3 wks

To Launch

9.1M

Impressions

×2.4

Return

Every figure above was audited with the client’s own analytics team.

Salford & Co.Page 06 / 12
07 — Kind Words
“

They understood the brief better than we did. The proposal alone was worth the meeting — the work exceeded it.

Priya Raman

VP Brand, Meridian Goods

Harlowe & Finch  ·  Licoria & Co  ·  Casa Roque

Salford & Co.2026
Salford & Co.08 — Investment
Fees

The investment

Identity & voice
Logo suite, palette, tone of voice guide
$6,400
Packaging system
Three SKUs, dielines, print supervision
$5,200
Launch support
Social kit, two weeks of art direction
$2,100
Total, fixed$13,700
Terms
50% to begin, 50% on delivery
Validity
30 days from issue
●Investment · Page 08
SALFORD & CO.09 — ACCEPTANCE
ACCEPTANCE
Let’s begin.

The fee stated on page 06 is fixed for the scope described. It is payable in two parts — half on countersignature, the balance on delivery of final files.

Either party may end the engagement with fourteen days’ written notice. Work completed to that date remains billable at the agreed rate.

Mara Ellison
MARA ELLISON
Principal, Salford & Co.
12 March 2026
AWAITING SIGNATURE
Harbourline Goods Ltd.
Date ________
COUNTERSIGN TO COMMENCE — KICKOFF IN 5 DAYS
SALFORD & CO. — PROPOSAL №24-118PAGE 09 / 09
◆
Salford & Co. — Proposal No. 042
Thank you.

We’d be glad to build this with you. Questions to adeline@salford.co — we answer within a day.

Salford.coEst. 2014 · Portland

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Describe the job in a sentence or two and you get a whole proposal back: the scope, a timeline, your prices and a place for your client to sign. Everything in it is yours to change before it goes anywhere.

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